“Interaction Beyond Payments" brief is part of series of supportive materials to the MPE Agenda, outlining its importance for European merchants and their payment providers in 2013.
The purpose of this Issue is to provide supportive material to the MPE 2013 Agenda and in-depth overview of “Interaction beyond payments” topic, to introduce disruptive retail trends in Europe, evolving behavior of connected consumers and outline potential implications on merchants service providers.
The following questions are addressed:
- WHAT does ‘’interaction beyond payments’’ mean?
- WHY “interaction beyond payments” is important for merchants and their payment providers?
- HOW DIGITAL SAVVY are shoppers and merchants?
- WHO ARE THE CONNECTED CONSUMERS and how they interact during digital shopping?
- HOW DISRUPTIVE is digital purchasing experience?
- WHAT ARE THE CONNECTED COMMERCE CHALLENGES for merchants?
- WHAT IS THE IMPACT OF MOBILE AND SOCIAL INTERACTION on shopping?
- WHO ARE CROSS-CHANNEL MERCHANT LEADERS and what do they do better than their competitors?
- WHY PAYMENT PROVIDERS SHOULD RETHINK their business models and consider rich merchant services enabling interaction beyond payments?