“Rich Merchant Services” is part of a series of supportive materials to the MPE Agenda, outlining the importance of this topic for merchants and their payment providers in 2014.
This supportive material aims to:
- Further educate about the “Rich Merchant Services” (RMS)* which were defined in the 1st edition of the briefing material issued by Empiria Group in 2012
- Explore new shopping patterns, merchant priorities and new capabilities improving shopping experience
- Provide indicative diagram of customer shopping journey map relevant for retail and travel shoping depicting new digital technologies and solutions connecting merchant with consumers
- Introduce examples of new or influential digital retail technologies implemented in 2013 enabling interaction with connected shoppers
- Identify mitigation strategies for payment providers to stay relevant and competitive